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Yes, Chuck fans, today is the season finale.

Now, there are rumors floating about that Chuck has been picked up for thirteen ( no truth to that), Nikki Finke saying that the show is safe ( I have issues with Ms. Finke at times, some things she wrote during the WGAstrike hurt some writer friends deeply, so I take what she says with a grain of salt). Let me be clear- THERE IS NO TRUTH TO ANY OF THESE RENEWAL STORIES. So do not think that we are in the clear ( I suspect Chuck will be renewed, because of the help we fans got from prominent TV critics from the Chicago Tribune, The NJ Star-Ledger, and Ausiello at EW.com, which turned a grassroots movement that would probably been effective to a point into a national story not seen since Jericho was cancelled the first time). If we are lucky to see our favorite Buy More employee and the gang back for season three, we cannot give up the big fight- we have to continue to tout the show at every possible moment and make sure people tune in for season three.

The fact is, rarely do these fan based reactionary movements work. the most famous one is of course the Jericho ” nuts” campaign, which saw Les Moonves’ office filled with peanuts. The most successful one in history was the letter writing campaign that saved 80s cop classic Cagney and Lacey, a show cancelled after it’s first season only to return for another five (it also had Ms. magazine backing it). There is also The Family Guy, cancelled by Fox only to come back years later due to the ratings the show got on Adult Swim. That show is also still on the air after many seasons.

The thing that is different about the Chuck campaing, though, is the fan ingenuity. It was a fan who came up with the Subway campaign. See, Subway is prominent in it’s product placement on the show, including the character of Morgan Grimes ( the invaluable Joshua Gomez) singing the $5 footlong jingle a couple of episodes ago. Fans actually praise the product placement on Chuck- it’s obvious, sure, but it’s done in the most fun loving, goofy way. That is why this idea got legs. We all know product placement is the wave of the advertising future on TV, as the rise of DVRs and TV on DVD attest ( not to mention the continued popularity of torrent files). What could be more effective than showing both the advertiser and the network that the idea actually works? NBC has been the most aggressive network in this arena ( see: entire episodes of 30 Rock based around McFlurries and such). They are dying to prove that product placement works. We are helping them prove a point by showing the advertiser that we are watching and listening. It’s easy to be cynical and jaded about the practice, but damn it, we aren’t idiots. Advertising dollars propel the TV industry- that’s why Neilsens, however ineffective, are still the standard we use to gauge viewership. The assumption is if 1% of the population are recorded as watching a certain television show, the number correlate out by formula, there by 2 1/2 Men scores 17 million viewers in a week ( I really don’t know how accurate that is, honestly. No one I know likes that show, but almost everyone I know watches The Big Bang Theory at some point during the week).

The money train, though, is the most important thing to the networks. And that has been part of Chuck’s problem. See, Heroes ( craptastic as it is right now) is owned outright by NBC/Universal, it gets all the money from DVD and International sales. Chuck is produced out of Warner Brothers studios, which means that NBC has to pay the WB a licensing fee, and they don’t garner a huge chunk of those DVD and International sales.  That is why, despite comparable numbers ( Heroes still draws in a few hundred thousand more, plus a bit more in the oh-so important 18-49 demo), Heroes pulled in an early renewal call and Chuck- well, by all accounts, it’s on the positive side of the bubble, but it’s on the bubble none the less.

All things being considered though, Chuck has everything going for it- it’s like Lost and Heroes in it’s dense mythology, but unlike both of those shows, it’s actually funny, light hearted, positive, and charming on top of smart and thrilling. It’s not weighed down by a ridiculously massive cast that requires maneuvering ridiculous amounts of story lines. It says great things about family and friends. It’s actually quite family friendly ( I know last weeks Chuck-Sarah make out session was a little steamy, but as my preteen daughter pointed out, when was the last time you saw a show that actually encouraged responsible sexual practices and said condoms are important and don’t sex someone up without one. Yeah, but you know, I’m one of those ridiculously open liberal parents that allows my kids to swear because there are worse things in the world they could be doing, like robbing liquor stores). And the cast has shown in the last few weeks that they really appreciate us as the fans.  Few shows have the majority of their cast and crew talk to the hosts of a fan podcast to discuss things the way Chuck’s cast and crew did last week for Chuck vs. The Podcast. Few show runners would engage their fans in interviews, thanking them and encouraging the ” Take It To the Man” attitudes. Few would actually say ” Send Nerds” ( as in the candies) like  Josh Schwartz and Chris Fedak did. Fans often feel passionately about their shows, but there often seems like there is a wall between creators and fans, and we never even know if they know how passionate we are about what they do. The Internet has changed this somewhat, and I have seen show runners get majorly involved now in fan communities ( Criminal Minds Fanatic has a notoriously close relationship with Ed Bernaro and the creative crew on that show). Chuck falls on that side of the TV world. A lot of that, I’m convinced of, is Josh Schwartz being so frakkin’ young himself, growing up in the era of video games and the rise of the Internet. Chuck’s NBC page uses integration really well, and Schwartz ( who also produces the CW’s Gossip Girl- talk about a Sophie’s Choice situation in the Schwartz home Mondays at 8 pm) is savvier than most about the ways to use the Internet community. 

Another fan based movement happens on the mother of all Internet driven commercial real estate- ITunes. Chuck is available on ITunes, and  so is the music. Chuck fans have been encouraged to of course purchase episodes off of the music store, but there has also been a push to buy the music featured. The Chuck soundtrack is heavy on two things- indie rock ( Bon Iver, Phantom Planet, Spoon, Flight Of the Conchords) and eighties classics ( Rush, Journey, Twisted Sister, Huey Lewis and The News). I know I have bought songs simply because I heard it on Chuck first. And I have apparently forgotten how much I loved Huey Lewis as a kid. I would like to thank Chuck for reminding me.

And more on that eighties thing- well, it’s less about the eighties per se than the genius way this show pays homage to the popular culture of the people of my age group. Emmett Millbarge- totally Spies Like Us. The Godfather? Well, you know that the Buy More is just a different kind of mafia, right?  Casablanca is probably referenced in this show more than one could possibly realize. There have lines cribbed from everything- James Bond, The Warriors, Quantum Leap, Jerry Maguire… part of the fun is realizing that yes, Nicole Richie and Ben Savage’s characters are, in fact, named Heather Chandler and Mark Ratner ( from the two greatest high school movies ever- Heathers and Fast Times At Ridgemont High).

Then there is that cast. Adam Baldwin as the indomitable Maj. ( now Col.) John Casey- a mix of his characters in My Bodyguard and Firefly ( Jayne Cobb=John Casey on earth and with a badge). The beautiful Yvonne Strahovski ( nicknamed Strahotski by libido charged fanboys) has grown into her difficult role of kick ass chick with a gun and a heart. How can you hate a show with a character nicknamed Captain Awesome, and Ryan McPartlin’s character has developed from one note joke to the person Chuck first tells about his secret. Sarah Lancater’s Ellie Bartowski is a smart woman who loves her brother to the point of almost smothering him, but she genuinely cares about what he is doing with his life. Jeff and Lester provide hilarious comic relief at the Buy More, and let’s face it, Jeffster is the coolest lame ass band in TV history. Morgan Grimes is the devoted best friend, and the Chuck-Morgan bromance is the stuff of legend. Then there is Zachary Levi as Chuck- handsome but not so much so as to be unbelievable as a geek, but not so geeky as to be off putting. He’s charming, affable, and funny, and a really great actor. I’m actually sure of the fact if it wasn’t for the show’s lead, the show would not work. Sometimes character and actor just mesh in a way as to become one. From all accounts, Zac Levi is an awful lot like Chuck in real life- video gamer, sweet, generous, and warm.

There are many reasons why Chuck deserves a third season, most of them listed above. But let me just say one more thing before I go and Twitter some more about the Subway thing and the season finale and just how beloved this show actually has become. I can tell you right now that the first two episodes were fun but didn’t inspire diehard loyalty from me. It wasn’t until the show’s mythology began to develop around the middle of season one I became hooked. What was a funny little spy show became deeper and more involved in “Chuck vs. the Alma Mater”, when you began to get a sense that the reason for Chuck to become the human intersect was bigger than originally thought. This is one show that has gotten better with each episode. Hurt by the ten month layoff the strike caused, being in the most competativetime slot ( Mondays at 8 ET- opposite House, Dancing With the Stars, The CBS comedies The Big Bang Theory and How I Met Your Mother, and Gossip Girl on the CW), this show deserves so much better than NBC has given it. And the best thing I think NBC, after handing over five hours of prime time to a comedian ( even money from me Jay’s show fails), being in fourth place, and with little looking all that promising for them, is too reward a loyal, if small, audience.

Here’s hoping for season three of Chuck, with at least thirteen, preferably twenty two, episodes. There are worse things that could happen.

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Okay, sorry I slacked off the last two days, Chuck fans, I was simply so tired I couldn’t function all too well. To make it up to you all, some Chuck goodies.

I know we’ve all seen it, but here we are again: the promo for tomorrow’s episode, the season finale- Chuck vs. The Ring.

Next, a pic of the two men I adore, Zac Levi and Adam Baldwin. I love me some Chuck and Casey…

Maj. (now Col.) John Casey (Adam Baldwin) and Chuck Bartowski ( Zachary Levi)

Maj. (now Col.) John Casey (Adam Baldwin) and Chuck Bartowski ( Zachary Levi)

And now, the new hot Chuck viral video: JEFFSTER!

For good measure- cast photos:

Mark Christopher Lawrence, Joshua Gomez, Scott Krinsky, Julia Ling, Zachary Levi

Mark Christopher Lawrence, Joshua Gomez, Scott Krinsky, Julia Ling, Zachary Levi

Joshua Gomez, Sarah Lancaster, Yvonne Strahovski, Zachary Levi, Adam Baldwin

Joshua Gomez, Sarah Lancaster, Yvonne Strahovski, Zachary Levi, Adam Baldwin

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Chuck season finale promo. Ack!

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Are you excited? Have you ever wanted a Monday to come as quickly as you do right now? I know I can’t wait.

So, each night this week, I’ll link to a photo or video or something to remind you all to WATCH THE CHUCK SEASON TWO FINALE ( and pray to God it’s not the series finale) MONDAY NIGHT AT 8 ET ON NBC ( CITY TV IN CANADA).

Chuck and Casey- wet

Chuck and Casey- wet

Let’s start with our two sexy leading men- Zac Levi and Adam Baldwin. A little- damp…

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First off, Colonel is a funny word. Like Lieutenant in Canada, where it’s pronounced ” Lefftennant”. Just saying.

As season two of Chuck winds down, I have been thinking about a lot. Like how I am regretting not touting it as much as I should have. Not talking it up every week. I felt it would find an audience. Sadness suurounds me if next weeks season finale ends up being the series finale.

There is also the fact that I have been ignoring three of the best television performances. Yvonne Strahovski as Sarah Walker has been enlightening. In the pilot she was a pretty blonde who could kick some convincing ass, but she has grown to be a woman with a deeply troubled past trying to escape through Government approved means, and one who is surprisingly caring and warm, two things one does not expect from a C.I.A. operative. Adam Baldwin, so good as Jayne Cobb and Animal Mother, got no glory as Maj. John Casey, N.S.A. super badass. Yes, Casey hasn’t been given much in extraordinary emotional range, but that’s the genius of it. Casey is always combat ready, so it makes those emotional moments strangely effecting. Then there is Zachary Levi’s Chuck Bartowski, the opposite of Casey in every way. He wears his emotions on his sleeve, unable to hide is love for Sarah even if he really needed to. He’s no spy in a classic sense, but has proved time and again he could be if he would just relax and remember that they have his back. He’s a genius with slacker tendencies, more at home with Call of Duty than his actual call of duty. Levi gives Chuck the perfect balance between sweet naivete and calculating brilliance.

This show has been one that has just improved with each passing episode. The pilot was amusing, buoyed by Levi’s excessive charm and comic stylings, and while the action was really good, it lacked a certain heart. I cared about Chuck, but not enough at the moment to be moved by the fact that his dead college roommate downloaded a computer into Chuck’s brain and ruin his life. The second episode really was just a bridge to the third, when the show began to find it’s footing. Chuck’s ability as the Intersect aids the missions, but his general good guy behavior keeps getting him into trouble. He has an inability to stay in the car. He feels the need to rescue Sarah at every moment, despite the fact he knows he proably will end up being saved by her in the end. He doesn’t know what to make of Casey, whether Casey was friend or foe. Poor Chuck, and then the show just kept getting better. Bryce Larkin wasn’t dead. Fulcrum appears. And the mythology the show builds itself on solidified and it got REALLY good REALLY fast.

Which makes last night’s episode really interesting. the few criticisms I have heard are all valid. It was packed full of the myth and the fandom. Sarah and Chuck almost go at it- to be stymied by the fact there is a Morgan Grimes ” IOU one Condom” note in Chuck’s wallet. Casey is promoted to Colonel and tries to be the cold badass, but is really just mad he wasn’t invited along for the ride. Sarah let’s all her emotion out, but at what cost in the end? Awesome stumbles into Casey’s life- and Chuck needs to tell the truth in order to ultimately protect Casey from impending stalker, assault, and attempted murder charges ( and Awesome from the unleashed Casey). Awesome comes through by being, well, awesome, and trying to calm a devastated Ellie when Chuck and her dad both appear M.I.A. Morgan decides to leave the Buy More to become a benihani chef… okay, some things are still ridiculous at the face of it.

The show has always used two things cleverly. The music ( last night, Bon Iver). A blend of 80s craptastical genius, indie brilliance, and an propulsive house score.  The music is too cool for words. The other thing is the pop culture references. For one thing, Josh Schwartz and Chris Fedak seem to be much enamored of the 80s Chevy Chase classic Spies Like Us. And last night, between Big Mike’s Godfather impersonation, the slow clap, Morgan carrying Anna out of Buy More ( well, attempting to), The drive-in, the ” can you dig it?”, Scott Bakula being awesome, Chevy Chase being awesome, the strange desire to have a Pepsi, Emmett Milbarge- the show is in love with pop culture.

The fact is, Chuckhas become the most consistently funny, heart warming, thrilling show on television. The fact that it’s on the bubble disappoints me a great deal, seeing as it’s fresh and unique in this landscape. Why aren’t you watching it? I know I’m tuning in next week for the season finale to see if there is any clue where it will go if it does miraculously get a third season. I pray you all do the same.

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In continuing with the web world’s ” Save Chuck” week, I have added yet another article I’ve written about the NBC spy dramedy.

10. Awesome Guest Star

This was confirmed on Monday with Chevy Chase playing a Steve Jobs- type Ted Roark and Scott Bakula playing Stephen Bartowski, Ellie and Chuck’s long absent father. The show has used high profile guest stars in very clever ways. Tony Todd played a CIA operative in season one ( he got blown up in the season two premiere). Jenny McCarthy and Andy Richter showed up in an episode playing Stepford style neighbors when Chuck and Sarah were undercover in suburbia. Melinda Clarke, Michael Clarke Duncan, Jordana Brewster, John Fleck, Iqbal Theba,  James Hong, Kevin Weisman, and Nicole Richie have all shown up to cause some havoc, Tony Hale has recently joined as Chuck’s new Buy More nemesis, and there have been inspired turns by John Laroquette as a Bond-like spy, Gary Cole as Sarah’s con man father, Rachel Bilson as a momentary Chuck distraction with a fondness for sandwiches, and the inspired casting of Bruce Boxleitner and Morgan Fairchild as Captain Awesome’s awesome parents. The show has never gotten it’s guest casting wrong. Ever.

9. Cool Gadgets

Product placement means everyone has a I Phone in Chuck’s world, but whatever. It’s the bugs, the watch, the Nerd Herd mobile in place of an Aston Martin, guitar pins, and of course, the coolest of them all, the intersect in Chuck’s brain. Close second would probably be the Intersect 2.0. It looked awesome.

8. Cool action.

The pilot had Sarah driving the Nerd Herd mobile backwards down a fight of stairs, Sarah nearly getting run over by an SUV, a close call with a bomb that was disarmed by a death knell computer virus named after a Serbian porn star, an awesome foot chase by CIA agents, the original Intersect exploding- in on 42 minute episode. The action hasn’t let up much. So far Chuck has flown a helicopter, disarmed more bombs, been chased through Stanford among other locations, been poisoned, stolen nuclear codes, stolen a diamond, escaped exploding vehicles, turned a Chinese spy to save her brother, lost his sister’s engagement ring, stopped a massive biological warfare tactic, pulled a massive con to obtain terrorist bank account info, saved everyone in Buy More from a hostage situation, partied with a drugged out rock star who is wanted by terrorists, has had three separate intersects downloaded into his brain and is still somehow managing to walk around, escaped a Predator, and we can’t count how many knives and guns have been near this guy without managing to kill him. I sometimes feel like I’m the one running from the bad guys.

7. It’s a Nerd Heaven show.

As it Rush loving, video game worshipping, comic book collecting, vinyl searching Nerd Heaven. It’s referenced almost every major sci-fi film and TV show ( including having Adam Baldwin on the cast- and the sly little Firefly references that brings).  This show is almost like a graphic novel type of story come to life on our TVs every Monday, and it’s clever working in of Nerd knowledge makes geeks everywhere ( like myself) feel all warm and happy inside. Best of all- they had a sandworm from Dune! Who thinks up that shit?

6. Smart and Smartly written.

There does seem to be a new movement among a certain group of TV writers not to dumb down the material, and Chuck never does. It throws around very heavy ideas of national security and the constant danger we are never aware we are. It actually grounds the show, which could easily spin off into wild and wacky, original Casino Royale territory. In the millennium we are now in, where the public knowledge of terrorism is so acute, it could be easy to turn something that is a loving comic homage into an outright spoof, but it never does that.

5. Zac. Adam. Yvonne. Joshua. Sarah. And the rest.

Yes, my simultaneous crushes on Zachary Levi and Adam Baldwin compelled me to watch the show in the first place. But the cast is so winsome, charming, funny, and the chemistry is so great that you just can’t help but love every one of them.

4. It says something about family.

As someone who barely speaks to her father and lost her mother even before I physically lost my mother, the sibling relationship between Levi’s Chuck and Sarah Lancaster’s Ellie speaks to me deeply. I often felt during my teen years while my mom was sick that it was just me and my brothers alone in the world. We are not as crazy close as they are now, but we always fight it out for each other. It’s a realistic relationship between siblings that is warm and nurturing instead of the usual snarking and underhandedness seen in today’s TV families.

3. ” It’s Complicated”

This is the mantra of the show, used to explain almost everything to everyone. There is no easy way out for anybody, not from their emotions, not from their jobs, not from their relationships. There is no real fix. It allows the show to be even that much more clever than the average show.

2. It’s as funny as hell.

It’s smart funny. It doesn’t rely much on dumb laughs ( it has it’s moments, but hey, everyone loves a good “sitting on an exercise ball in an office makes fart noises over your CIA issued listening device” joke, right?), but on worplay, physical comedy, and cultural references that makes almost everyone smile. Levi was on the sitcom Less Than Perfect a few years back ( and was, frankly, the best thing on it). He has amazing comic chops.  And again, let us remind everyone that a show that nicknames a character Captain awesome with no cynicism is truly awesome itself.

1.The mythology is intriguing.

As someone who loves comic books, you would think I would love those mythology heavy serial shows like Lost and Heroes. The truth is- I don’t.  I like Fringe, but I ended up being so exhausted after Buffy and X-Files both ended that I just never tried again. Until Chuck Bartowski opened that email from Bryce Larkin.

The show requires enormous leaps of faith by the audience, since some of the things done in the context of Buymoria is flat out ridiculous. But I never doubt the computer in Chuck’s brain, the sudden rise of Fulcrum, the fact that a Nerd Herder fro the local Buy More may be the most important intelligence asset in the world, and the fact Casey and Sarah can apparently kill everyone and anyone with a wood skewer. I’ve watched every episode multiple times and I learn something new every single time. It’s been a while where I have felt this much passion about a show that requires this much involvement. God, I’ve missed it.

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Truth: I love TV, but I often don’t get involved in ” Save the Show” campaigns because most TV I don’t love and tear my hair out over or even believe needs the time to tell the story. The only reason I even got upset about the who NBC-Scrubs fiasco last year was because the strike put Bill Lawrence’s story in jeopardy.

Not this time, no.

I am a huge, marathon watching ” Chuck” fan. I mean hardcore. It never gets mentioned here because- in all truthfulness- Zachary Levi has replaced my long time love Jason Segel as future husband number one (in the alternative universe in which I am beautiful and working in film as opposed to being a snark queen in an office). I have seen every episode multiple times and i am perfectly content to watch this show every day for the rest of my life.

NBC is “Chuck” ‘s network down U.S.A. way, and they have yet to announce whether or not the show has been picked up for season three.  I’m going to give them five reasons to save it right now.

  1. You are the morons that screwed it up

NBC did not bring back anything after the writer’s strike was resolved, limiting the Nerd Herd a very thrilling but abrupt thirteen episodes ( and frankly, those thirteen episodes worked better than most as a series, but my ideas on how to fix network television will wait for another day). NBC should have brought their shows back up and gotten another four to five episodes. It could have been done.

             2. Move it.

Chuck’s constant fourth place finishes comes down to one thing. Scheduling. It’s pulling 5.5 shares in the same hour as Big bang and HIMYM on CBS, Dancing with the Geriatrics on ABC 9 sorry), House on Fox, Gossip Girl on CW. Is there nowhere else on the sked to put it? Even with Leno coming at ten?

            3. Frankly, there isn’t a whole lot else to save.

NBC’s in fourth because of two things- poor counter scheduling and bad shows. The whole L&O franchise is fading, remaining on air on the strength of Dick Wolf’s desire to break some records.  SVU got another pick up, but seriously, I think it’s time to pack all three of those shows in. Heroes crashed and burned after a fantastic first season. The Office has hit syndie numbers, which means it’s on the way down and out. Don’t cancel a good show when you have soooooo many shitty ones.

                    4. Precedent

Okay, this is what I’m going to say about this. 30 Rock. Yes, Chuck isn’t an awards magnet ( it should be, but it’s not), but it’s situation is comparable to my other favorite NBC show. A low rated critical fave that has rabid cult/Internet following who are sounding mighty pissed off about the fact spoilers leaked sound like an series finale.

                 5. Zachary Levi is cute.

And funny, charming, a fantastic actor- come on, here.

Okay, I didn’t say they were reasonable reasons. Or logical.

And Bonus reason- Adam Baldwin is fantastic. He’s so believable, I’m thinking about hiring John Casey to track down those who are leaving me so tortured at night.

              

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